Please browse for reports and our think pieces reflecting on market developments, changes in consumer sentiment and other topics that keep us occupied.
Reports & Events
Reports & Events
08.05.2019
Reports
MSR’s youth study takes a closer look at the attitudes towards life of young people aged 15-29 years. Generation Z, those who are today aged below 24 years, will be the first generation that is or will be socialised during their adolescence in a fast advancing digital Myanmar. We investigated their values, attitudes, lifestyles, consumer behaviour and online patternst o come up with this comprehensive insight into the world of youngsters in Myanmar.
08.05.2019
Events
Under the title “YOUTH ရပ်ကွက်”, Goethe-Institut Myanmar and Myanmar Survey Research (MSR) organise a day for young Myanmar people between 15 and 29 to relax, discuss, reflect their lives, listen to music, being creative, talk to interesting people, paint on a graffiti wall, watch street performance, vote in a photo competition, and having fun!
05.04.2019
Events
MSR is gearing up to release soon in its ‘Future of Myanmar series’ the first comprehensive report about Myanmar Millennials & Generation Z. We have teamed up with the Goethe Institute to launch an event for youngsters in May 2019 where they can voice their attitude to life. This photo contest is the kick off.
15.03.2019
Reports
The internet penetration and usage of digital services has further increased in the past 1.5 years. Especially streaming services and online window shopping could register more users, while social media (esp. Facebook) is now used by most internet users. The smartphone is the primary device to go online. The ownership of other devices like computers/laptops has increased but is overall still low. This report also shows the consumer behavior in regard to saving and information sources used before buying products.
14.03.2019
Reports
This comprehensive report shows a variety of different cost factors that are relevant for establishing a business in Myanmar. This project was initiated by DICA (Directorate of Investment and Company Administration) and is supported by JICA to provide greater transparency into the Myanmar context that is often difficult to explore in a reliable way by foreign investors themselves – especially when they are still abroad.
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14.03.2019
Reports
This comprehensive report shows a variety of different cost factors that are relevant for establishing a business in Myanmar. This project was initiated by DICA (Directorate of Investment and Company Administration) and is supported by JICA to provide greater transparency into the Myanmar context that is often difficult to explore in a reliable way by foreign investors themselves – especially when they are still abroad.
06.03.2019
Reports
Our Top 200 Myanmar Companies report includes all major local companies across different sectors and industries in Myanmar.
It will surely help clients find potential business partners in Myanmar.
06.03.2019
Reports
MSR’s Salary Survey is the most comprehensive study in this sector as it tracks annual wage developments for different sectors, positions and put all that into context of inflation and costs of living.
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11.03.2019
Events
MSR has repeatedly won the Gallup Award for Data Quality. This means a lot to us since it rewards and confirms our effort and philosophy that strict quality measures pay off.
06.03.2019
Events
MSR has organized with other key stakeholders, the first Rakhine State Investment Fair to encourage greater investment into one of the poorest states in Myanmar. Prior to the fair, MSR conducted a survey on Investment Opportunities in Rakhine.